http://en.wikipedia.org/wiki/You_TubeThough YouTube had done its part to comply with NBC's demands, the incident made the news, giving YouTube its most prominent publicity yet. As the site continued to grow, NBC began to realize the possibilities, and in June 2006 made an unusual move. The network had reconsidered its actions and was announcing a strategic partnership with YouTube. Under the terms of the partnership, an official NBC channel was set up on YouTube, showcasing promotional clips for the series The Office. YouTube will also promote NBC's videos throughout its site.[19]
CBS, which had previously also asked YouTube to remove several of its clips, followed suit in July 2006. In a statement indicative of how the traditional media industry's perception of YouTube (and similar sites) has changed, Sean McManus, president of CBS News and Sports noted:
“ Our inclination now is, the more exposure we get from clips like that, the better it is for CBS News and the CBS television network, so in retrospect we probably should have embraced the exposure, and embraced the attention it was bringing CBS, instead of being parochial and saying ‘let’s pull it down.’[20]
This could be huge, CBS AND NBC are just as big if not bigger in the balls sector than Viacom.
On October 9, CBS, along with Universal Music Group and Sony BMG Music Entertainment, also agreed to provide content to YouTube.[23]
On January 29, 2007, the co-founder of YouTube, Chad Hurley, announced that the on-line video service will pay its active users, who should also be true copyright owners, a part of the website's revenue gained from advertising. However, at the World Economic Forum, Mr. Hurley did not mention a concrete amount of money that YouTube will pay its contributors.[24]
Sony BMG??? Uhhhmmmm, Viacom, you are definitely outflanked there!
On February 2, 2007, Viacom demanded YouTube to take down more than 100,000 videos, all of which are held by MTV, Comedy Central and Nickelodeon.[36]
MTV (Has-been), Comedy Central (Old folks watch it), and Nickelodeon (Kids used to watch it but now have better things on TV and their P/C.).
My guess is Viacom is gonna come out on the losing side as Sony BMG and CBS and others come in with the cash and assistance like they did with Napster. Also consider the content of You tube, 100,000 videos is a drop in the bucket compared to their content. Look at MTV Overdrive, it's essentially the same as last year content wise. What a dudround call that was.
IMHO, good luck Viacom... NOT!
Topic: Watch or copy your favorite videos off you tube now (Read 6761 times)