Once upon a time each year was pronounced by the media to be the year of the network. It never was. One day however people forgot the whole concept because the network had crept up on us a little at a time, no sudden predicted surge. One day the network was ubiquitous. No year just day by day gaining ground.
Linux has had the year of Linux pronounced over and over. It hasn't happened and I don't think it will. I think it is going to just continue to creep up a little more common each day until it just is everywhere, just like the network.
The only way it could be stopped is through legal manipulation (software patents). It has been somewhat slowed by the FUD spread by The SCO Group with their lawsuits (partially funded by MS or course) and campaigns like Microsofts "get the facts" campaign but it keeps coming.
It is better to debunk the FUD and present unequivocal truths backed with facts than to rant against Microsoft. Let Microsoft be the one convicted of
false advertising. Let Microsoft be convicted of
telling lies about competitors. Better to be the side with demonstrated integrity and let Microsoft have the low ground. Step by step Microsoft is digging its own grave.